Google Ads Broad Match Keywords: The Pros & Cons
Online advertising requires a delicate balance between casting a wide net to capture potential customers and honing in on specific audience segments to maximise campaign effectiveness.
White Label SEO Services: Your Brand, Our Expertise
White label SEO enables agencies to provide SEO services without the need to invest in an in-house team. In this guide, we’ll discuss the advantages of white label SEO services for agencies and how Link Digital can help.
Top 10 Digital Agencies in Hertfordshire 2024
Finding the right digital marketing agency in Hertfordshire can be a challenging task with so many to choose from these days. That’s why we’ve created this article to make it easier for you.
Email Marketing: Strategies for Success
Email marketing is a pillar of digital outreach, offering immense potential to engage and convert audiences. However, unlocking its full impact requires a strategic approach.
Top 5 Social Media Trends to Watch Out For in 2024
With social media, staying ahead of the curve is essential for businesses. As we look forward to 2024, it’s time to anticipate the major trends that will shape the social media landscape.
What is Schema and Why Is It Important for SEO?
In the Search Engine Optimisation (SEO) world, staying ahead of the curve is essential if you want to reach page one. A massively underutilised tool you can use to stand out from the competition is Schema markup.
What is a Keyword? Understanding Its Role in SEO and PPC
Keywords are pivotal for Search Engine Optimisation (SEO) and Paid Per Click (PPC) campaigns, but what is a keyword, and why does it hold such significance? At its simplest, a keyword is a word or phrase…
Mastering Google Ad Types
Navigating the intricacies of paid advertising can be challenging; however, Google Ads simplifies the process by offering a suite of versatile ad formats to help businesses effectively reach their desired audience and meet their goals.
Social Media Word Puzzle
As a change from the normal blog posts or news round-ups, why not have a little fun and try your luck with our social media word puzzle?
Google Updates in 2023 and Their Business Impacts
In the fast paced field of search engine optimisation, the landscape is constantly changing, and maintaining a robust online presence is paramount for businesses of all sizes. Google, consistently refines its search algorithms to enhance user experience…
Mastering On-Page SEO
Unlock the benefits of on-page optimisation with Link Digital. Discover strategies to enhance & elevate your website’s performance and user experience.
Enhancing Web Accessibility: Paving the way for inclusion with Link Digital
In today’s digital age, the internet has become an integral part of our lives; from shopping and entertainment to communication and information sharing, the online world offers unparalleled convenience.
Link Digital Celebrates a Decade of Digital Excellence and Announces Exciting New Developments
Link Digital, a leading digital marketing agency, proudly celebrated its 10th anniversary with a party at Cinnabar in Hertford, UK.
14 Advanced Google Ads Strategies for Marketers
What are your Google Ads Strategies? The following 14 tips will help you focus your Google ads strategy but are also helpful when discussing your Google …
Driving Success: Digital Marketing and Website Design in the Automotive Industry
Digital Marketing in the Automotive Industry In today’s fast-paced digital world, the automotive industry is not immune to the profound impact…
Digital Marketing for Dentists and Dental Practices
Digital marketing for Dentists Dental practices can significantly benefit from implementing digital marketing strategies to reach more potential patie…
GA4: A Comprehensive Guide For Business Owners
Introduction to Google Analytics 4 Let’s face it. How often do you or your team look at your Google Analytics data? If you aren’t already,…
What is marketing automation, and how can it help my business?
Marketing automation is the use of software and tools to automate repetitive marketing and sales tasks, and it’s becoming increasingly popular w…
What is Google Beta Testing?
Google Ads and Organic Search Result Beta Testing This page will provide regular updates on Google Ads and organic search beta testing activity. We wi…
Looking to Sell Your Website Design or Digital Marketing Agency? We Can Help!
We’re actively seeking to acquire agencies across the UK with 1-10 employees, including freelance businesses, and are particularly interested in…
Link Digital Achieve Cyber Essentials Certification
We are now Cyber Essentials Certified As part of our ongoing commitment to improving our process and standards across our business, we are pleased to …
If you haven’t heard of ChatGPT where have you been?
What is ChatGPT? I asked this to Chat GPT and this was the response: “ChatGPT is an open-source natural language processing (NLP) framework develope…
Google Local Services Ads UK – Is your business missing a trick?
What are Google Local Services Ads? Google local services ads are separate from traditional Google Ads. They are run using a different management plat…
What Are The Benefits Of Conversion Tracking?
Do you have marketing goals for your website? If your answer is yes, then you should be tracking conversions (if your answer is no, get in touch with us as we’d love to help understand your business and create a road map to success!).
