Should I Put My Business On X?

Since Twitter rebranded to X, there’s been ongoing debate about whether businesses should continue investing in the platform. Under Elon Musk’s leadership, X has seen significant changes in content moderation, subscription models and overall user experience.

What is Second Screening?

Simply, it’s the usage of more than one device when consuming content. Second screening is now an integral part of how media is consumed, whether via TV or online. It’s not uncommon to see people watching TV while interacting with their smartphone and possibly using a laptop or tablet.

Why is Everyone Switching to Bluesky?

Recently, many users have left Twitter (now X) for Bluesky, driven by dissatisfaction with moderation policies, algorithm changes and increasing emphasis on paid features. Twitter’s frequent updates have made it feel less reliable, pushing users to find alternatives. Bluesky offers a familiar social media experience but with greater user control and decentralisation.

Why Organisation and Project Management Tools Matter in Operations

After over 30 years in management, I’ve learned that being organised isn’t just about keeping a tidy desk or color-coding spreadsheets; although I must admit I love a vibrant spreadsheet, and our team enjoys choosing the colour associated with their name, it’s about having clear processes, structured priorities, and a team that knows exactly what needs to be done and when.

Search Marketing News Update – The Latest News

Internally, we often discuss organic traffic rather than just organic search engine traffic. Users have many channels to find answers to search queries that fall outside Google. i.e. Instagram, TikTok etc. Google’s global search share has fallen below 90% for the first time since 2015.

What Is Native Advertising and Why Does It Work So Well?

With so much content competing for attention online, getting your brand noticed is no small task. Traditional ads often get ignored or blocked entirely, but native advertising offers a more subtle approach. By blending seamlessly into the content people already enjoy, native ads engage audiences without feeling intrusive.

Can Social Media for SEO Boost Your Rankings?

Learn how Social Media for SEO boosts rankings by driving traffic, increasing brand awareness, and earning backlinks with expert strategies from Link Digital. Social media for SEO is increasingly important in digital marketing, working alongside SEO as key marketing channels.

What is a Google Core Update?

A Google core update significantly alters the search engine’s ranking algorithm and systems. These updates are designed to improve the quality and relevance of search results for users.

Search Our Blog

Should I Put My Business On X? - shape 1

Ready to talk about your business growth?

Schedule a free Zoom meeting