What is Click Fraud?
Click fraud is a fraudulent technique used to artificially inflate the number of clicks on pay-per-click (PPC) advertisements. Advertisers pay a fee in PPC advertising each time their ad is clicked.
7 Great Reasons To Write Blog Posts
Ever wondered why having a blog on your website is like having a supercharged sales ally? Well, grab a seat because we’re about to spill the beans on how this simple yet mighty tool can take your digital marketing game to the next level.
White Label SEO Services: Your Brand, Our Expertise
White label SEO enables agencies to provide SEO services without the need to invest in an in-house team. In this guide, we’ll discuss the advantages of white label SEO services for agencies and how Link Digital can help.
The Importance of Updating Your Old Website Theme: Consequences of Neglect
Your website’s first impression on visitors can often be the difference between success and failure. One key element that influences this impression is your website’s theme.
Top 10 Digital Agencies in Hertfordshire 2024
Finding the right digital marketing agency in Hertfordshire can be a challenging task with so many to choose from these days. That’s why we’ve created this article to make it easier for you.
The ultimate 20 questions to ask your Website Designer
Your website is the hub of your digital marketing strategy and essential for online growth. Before signing on the dotted line with the company that will be designing and coding your new website, you want to be armed with the questions to ensure your project goes smoothly.
Email Marketing: Strategies for Success
Email marketing is a pillar of digital outreach, offering immense potential to engage and convert audiences. However, unlocking its full impact requires a strategic approach.
Top 5 Social Media Trends to Watch Out For in 2024
With social media, staying ahead of the curve is essential for businesses. As we look forward to 2024, it’s time to anticipate the major trends that will shape the social media landscape.
What is Schema and Why Is It Important for SEO?
In the Search Engine Optimisation (SEO) world, staying ahead of the curve is essential if you want to reach page one. A massively underutilised tool you can use to stand out from the competition is Schema markup.
What is a Keyword? Understanding Its Role in SEO and PPC
Keywords are pivotal for Search Engine Optimisation (SEO) and Paid Per Click (PPC) campaigns, but what is a keyword, and why does it hold such significance? At its simplest, a keyword is a word or phrase…
Mastering Google Ad Types
Navigating the intricacies of paid advertising can be challenging; however, Google Ads simplifies the process by offering a suite of versatile ad formats to help businesses effectively reach their desired audience and meet their goals.
Web Development News Update – November 2023
The beginning of November saw the release of the latest version of WordPress, version 6.4, which introduced numerous updates to the content management system.
Social Media Word Puzzle
As a change from the normal blog posts or news round-ups, why not have a little fun and try your luck with our social media word puzzle?
Google Updates in 2023 and Their Business Impacts
In the fast paced field of search engine optimisation, the landscape is constantly changing, and maintaining a robust online presence is paramount for businesses of all sizes. Google, consistently refines its search algorithms to enhance user experience…
Link Digital Partners with ClickPatrol to Safeguard UK Businesses from Click Fraud
We are excited to announce a strategic partnership with ClickPatrol, a cutting-edge click fraud prevention tool. This partnership aims to provide robust solutions to protect UK businesses from the growing threat of click fraud…
Mastering On-Page SEO
Unlock the benefits of on-page optimisation with Link Digital. Discover strategies to enhance & elevate your website’s performance and user experience.
Enhancing Web Accessibility: Paving the way for inclusion with Link Digital
In today’s digital age, the internet has become an integral part of our lives; from shopping and entertainment to communication and information sharing, the online world offers unparalleled convenience.
Link Digital Celebrates a Decade of Digital Excellence and Announces Exciting New Developments
Link Digital, a leading digital marketing agency, proudly celebrated its 10th anniversary with a party at Cinnabar in Hertford, UK.
Why Web Design Companies Need Processes
Web Design companies need processes for several reasons. Implementing well-defined processes helps efficiency, consistency, and quality in their work, and form the foundation for…
Choosing Colours For Your Website
A well-thought-out website colour scheme can enhance the experience, encourage engagement, and ultimately lead to better conver…
Wordfence Phishing Campaign Identified
We have been informed that several emails have been sent this week (part of a Wordfence phishing campaign), claiming to be from the Wordfence team and…
14 Advanced Google Ads Strategies for Marketers
What are your Google Ads Strategies? The following 14 tips will help you focus your Google ads strategy but are also helpful when discussing your Google …
Driving Success: Digital Marketing and Website Design in the Automotive Industry
Digital Marketing in the Automotive Industry In today’s fast-paced digital world, the automotive industry is not immune to the profound impact…
Digital Marketing for Dentists and Dental Practices
Digital marketing for Dentists Dental practices can significantly benefit from implementing digital marketing strategies to reach more potential patie…
